Research planning: Having a niche?

Blink 182

Niche Market- is where you are focusing on specific ways to attract a certain audience, this can range from design of a music cover to the artists/bands apparance.

Blink 182 is a band which are quite unique. They reached out to a particular audience who like rock type music and are in the heavy tattooing type of culture.
To begin with they started gigging in local areas until they became more popular and then they started to venture out of their local areas to other places, this is where they got noticed when they started gigging in other places, and then they signed onto Universal Music Group.
The way they dressed in their grudgey type of clothing, flat-caps and tattoos all over their bodies, their image helped to attract their audience, it also gives them a distinct "niche" to themselves. They also do promotion wrist bands with "Blink 182" on them which their particular audience they attract where alot of, which helps them to reach out to their audience.
This has shown me that when it comes to creating a music video, to give a distinct niche I'll need to have the album cover which stands out to a particular audience, and also the image of the band/artist will have to dress iappropiately to attract the right audience as well as the music.